Full-Time
Content Specialist
Remote
About MeetYourClass
MeetYourClass started as a website to help prospective students connect with current students before committing to a school. That idea grew fast. Over 1,000,000 students have used the platform, connecting across 1,100+ campuses. As we scaled, we started working directly with university admissions offices to help them support their admitted students through branded Instagram communities, reducing summer melt and improving enrollment outcomes. Today, we're expanding that mission with Reach, a social media management platform built specifically for higher ed teams, because we believe social media is one of the most underused tools in admissions and enrollment, and we're here to change that.
About the Role
We're looking for a Content Specialist, really a content creator at heart, to help bring our brand to life visually and tell our story across channels. This role leans heavily on graphic design, with a strong secondary focus on social copywriting, newsletters, and LinkedIn content. If you also have a videography background, even better. We'd love to put it to use.
We sit on a lot of data, from student engagement to enrollment outcomes to social media content being posted across the industry. Part of this role is digging into that data to find the interesting stories worth telling, then turning those stories into content that resonates.
What You'll Do
Design graphics for social posts, campaigns, partner resources, and marketing materials
Write and edit copy for social media, with an emphasis on LinkedIn
Write and manage our newsletter content
Support video content: filming, editing, and repurposing footage for LinkedIn
Help maintain and grow our content calendars, both for MeetYourClass as a brand and for individual leadership team members through thought leadership
Stay on top of trends in higher ed marketing and social media so our content stays sharp and relevant
What We're Looking For
Strong graphic design skills
Familiarity with Adobe Suite products, such as Premiere Pro and Photoshop
Video editing experience
Strong writing skills, especially for social copy, LinkedIn, and newsletters
A self-starter mentality, comfortable juggling multiple projects in a fast-moving startup environment
Comfortable using AI tools to help visualize and make sense of data, and generally excited about AI and how it can be applied to content and storytelling
Nice to Have
Videography experience
Experience working with or in higher ed (admissions, enrollment marketing, social media)
Familiarity with tools like Canva or Remotion
A portfolio of design and/or content work you're proud of
Location & Type
This role can be remote, but we'd prefer candidates willing to work in person in Detroit, Michigan.
How to Apply
Send your resume and examples of previous work (design, writing, video, whatever showcases what you do best) to blake@meetyourclassinc.com.
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